However, this is always risky because clients only rely on their imagination to make the final purchase decision. Instead, you can provide a complete experience with the rendered image. Why should we use a rendered image? Let’s take a look.
1. Boost your clients’ imagination with the rendered image
Rendered image allows you to create a three-dimensional representation of your assets using a two-dimensional model. As you can imagine, this makes the illustration much more realistic for the viewer.
Gone are the days when your only option was to show clients a blurred image or 2D floor plan of the property on a flat screen or printed image.
Instead, with the rendered image, you give potential clients a home tour. Clients can ‘walk’ inside their new home (almost). By doing so, they get a better sense of life there. It also reminds them to think about where they put their furniture, the colors they will paint their walls, and more.
With just a few clicks, clients will feel better about the aesthetics and size of the property.
In general, it promotes their imagination about your development so that your building’s development feels ‘real’ to them.
2. Present your projects with clarity
Rendered image allows you to present designs more effectively. After all, there’s less to explain since pictures speak of themselves.
At the same time, it’s a great way to identify things that may need change. You can carefully note the prospect’s requirements and adjust the construction work to meet their interests before it’s too late.
People want specific things from their homes, and with the image shown, turning your development to create something they really want is easier.
3. Rendered image provides a memorable and modern experience
It was a completely different experience with a clear vision of what a new home would look like. As we said, this is exactly what the image is made of. They are much more complex than standard images.
Clients expectations are increasing. So, by incorporating the latest technology into their shopping experience, you are sure to earn some reward points.
Rendered image encourages potential clients to be more involved in the buying process, which often leads to more informed purchasing decisions.
It almost goes without saying. The more clients participate in the process, the less they will regret their investment!
4. Improve your sales potential
It’s time to think bigger and shows you are ready to take your business to the next level. And rendering a great marketing tool to do it.
You can raise the interest of potential clients and pique their curiosity. Clients are more likely to meet you with real purchase intent.
Specifically, when you use the rendered image, everything feels much more specific. These images highlight the potential of your property. Even if at this point, your project is just empty land.
Therefore, you gain the authority to bid a higher price for your property. After all, clients can see its value with their own eyes!
5. Use your money wisely and work faster
Rendered image work wonders to market your business and they are relatively inexpensive. With an internal designer, you will be able to reuse and redesign the images that are displayed similarly and adjust them many times for new projects.
In just a few minutes, you can send back the images shown to your clients. This is especially helpful if your clients are further away.
Because they can get a good feel for the property just by opening an email attachment and no need to drive miles to see directly. It not only helps clients and you save time but also saves your team a lot of effort that can be better spent on other monetization activities.
6. Stay competitive against your opponents
As we said at the beginning, using technology is a must today. This means tracking clients’ needs and keeping your technology up to date accordingly. This is the key to stay competitive.
Big companies always invest in technology- and for a good reason. A business that invests in the latest ways to serve its clients seems more trustworthy and reliable.
Best of all, the rendered images are not expensive today. So you can equip your company with impressive technology without worrying about the budget. Although it is a small investment, it gives you the power to increase both your sales and retention rates. Needless to say, this will increase your profit margin.
